There have been numerous transformations in casino gaming namely due to technological advancements. When I…
Browsing: marketing
The impact of COVID-19 on the travel industry has been enormous, and resort casinos are…
True tale of a vanity number: Over 20 years ago, I worked for a company…
Casino Marketing has relied on the same loyalty offers for years. Free Slot Play, Table…
Virtually all sales teams offer sales incentives and contests. They are genius. Sales contests tap…
Database marketing is part art and part science. The science is typically sought out through…
We have all heard the saying, “I would be rich if I had a nickel…
Inertia is the name for the tendency of an object in motion to remain in…
To understand the importance of branding, it is prudent to briefly review the history. Branding…
Closed restaurants, cancelled concerts, machines turned off, hotels running at 50% or less capacity, events…
I am what you would call an early adopter when it comes to technology. I…
You can find reward and loyalty programs everywhere these days. If you’ve had such a…
In October 2019 at the Gaming & Leisure Roundtable, the discussion centered around what was…
Securing your share of revenue as market expectations evolve