I want to start with something that might sound a little counterintuitive, especially given how much noise there is right now about AI transforming everything. AI is not going to make your team smarter. It’s not going to raise anyone’s IQ, deepen anyone’s expertise overnight, or suddenly turn a mediocre analyst into a brilliant strategist. If you’re waiting for that version of AI, you’re going to be disappointed, and honestly, I think that disappointment is already happening in a lot of organizations that rushed to adopt these tools without really thinking through what they were trying to solve.
But here’s what I do believe, and what I’ve seen play out in ways that genuinely surprised me. The right use of AI doesn’t create intelligence. It uncovers it. It clears away the layer of low-stakes, repetitive, cognitively draining work that sits on top of your best people’s actual capabilities like sediment, and when that layer lifts, what’s underneath is often remarkable.
The problem was never that your people couldn’t think at the level you needed. The problem was that they rarely got the chance.
READ THE FULL ARTICLE BY BENJAMIN BOHMAN IN THE SUMMER 2026 EDITION OF GAMING & LEISURE MAGAZINE.