As of August 2014, we are
tracking 24 states that
publish their gaming
results on a monthly basis.
Some states separate slot
win and table win in the
reporting. Some provide a
single combined total gaming
figure. Our calculation of gaming growth
around the US is -2% for YTD thru August.
As noted in our prior article, while there are some
states gaining, the gains are from having newly
opened competition versus a secular growth of the
overall US gaming market and basically shifting
revenue between states versus growing revenue.
As Figure 1 shows, there has been flat to more downward
trending in the national results since 2013.
It is easier to see the trending visually which
shows the “stealing share” or “revenue going
over state line” phenomena:
• The states growing (MD, OH, FL and AR)
either added brand new properties or, as for
AR, nearly doubled the size of their existing
gaming space.
For this G&L report, we use the published figure
by the agency and we do not factor out
new properties opening or properties closing.
For our clients or those in need of specialty
research, we can provide “same store” breakdowns,
where available. That is to say, by
excluding new outlets or outlets which have
since closed, comparisons are on equal footing
making data more directly comparable.
We hope you find the information useful. If you
have any questions or needs in regards to this
information, do not hesitate to contact us.
Jay Sarno has 20+ years of experience in the Hospitality
and Gaming Industry. Jay consults on casino marketing
segmentation programs, software product development
and technology solutions evaluations, selections
and implementations. Jay has implemented over 20
data warehouse systems and currently also teaches courses
in Hospitality Management for Richard Stockton
College of NJ. Jay can be reached at JSA2002@comcast.
net and welcomes your comments and questions.